Occupation: Student/ part-time waitress
Age: 17
Psychographics: Explorer/Aspirer
Interests: Music festivals, DJ-ing and fashion
How often do you read print magazines/online magazines? Once a week.
How often and how do you listen to music? 24/7! Everyday on Spotify and Soundcloud for mixes.
How often and how do you watch movies/shows? About once or twice a week on Netflix.
How do you keep up with current affairs? Twitter and Snapchat.
Name: Holly Kerren
Occupation: Fashion student
Age: 17
Psychographics: Aspirer
Interests: Fashion, Meditation, Romcoms
How often do you read print magazines/online magazines? 2-5 times a week.
How often and how do you listen to music? 5-7 days a week on Apple Music.
How often and how do you watch movies/shows? Every day on Netflix and Amazon Prime
How do you keep up with current affairs? The Guardian: Online, BBC News app and Twitter
Name: Mola Ayodeji
Occupation: Student/ part-time sales assistant
Age: 18
Psychographics: Aspirer
Interests: Hair& Makeup, Movies, Fashion styling
How often do you read print magazines/online magazines? 2-3 times a week, mainly online.
How often and how do you listen to music? Everyday on Spotify
How often and how do you watch movies/shows? Everyday on Disney Plus and Netflix.
How do you keep up with current affairs? BBC News App, Twitter
Name: Bari Adebanjo
Occupation: Student/ Sneaker reseller
Age: 18
Psychographics: Aspirer
Interests: Sneaker culture, Street fashion, Anime
How often do you read print magazines/online magazines? Once to three times a week.
How often and how do you listen to music? Everyday, Spotify and Soundcloud.
How often and how do you watch movies/shows? 3-7 days a week on Netflix and StarzPlay.
How do you keep up with current affairs? Twitter and Instagram.
No comments:
Post a Comment