Thursday, 9 June 2022

Online Textual Analysis 1 : Dazed Magazine

 


DAZED Magazine




  • Brand identity reinforced 
  • House style established with consistent use of the same font
  • Menu link on the top left instead of a navigation bar at the top




  • Masthead at the top of every page reinforcing brand identity
  • Colour palette creates a house style, same grip from the pop up
  • Subscription service - listing benefits reflects consumerist nature of magazines
  • Subscription refers to print copies, open calls, newsletters - example of cross technological convergence







  • Navigation column lists the different sections and perspectives of info DAZED offers to attract the customers interested in certain things.
  • Icons of social media platforms with links to the social media - example of cross media convergence 
  • Section labelled "contact" allows the audience to give feedback to DAZED - keeps audience active through







  • Heading "Latest" connotes fresh news keeping the audience updating fulfilling need to be current 
  • Sections of interest indicated underneath pictures of articles to inform audience what genre it falls under e.g Fashion, Politics, Music, Film & TV
  • Pop up to subscribe to the mailing list - cross media convergence




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