Flat plan: Sketches

 

Beauty/Fashion cover flat plan 

Content page plan

Fitness/health cover flat plan

Pitch Feedback

 

My Pitch

My NEA Pitch.pptx

Online Textual Analysis 2 : Paper Magazine

 

Online Textual Analysis 2 : Paper Magazine

• Home page scrolls down leading stories from different sections of the newspaper
• Masthead at the top of the page to create a sense of brand identity
• Search icon that leads to a search bar for audience to search up articles
• navigation bar at the top of page that has links to the main sections of the magazine which leads to relevant articles

• Home page with a main image taking up most if the page
• Masthead at the top of the page even hewn you scroll down to create a constant sense of brand identity and maintain house style
• Three horizontal lines act as a menu which people click on to see the magazines sections of content, how to contact, Terms, Privacy policy
• Shop section on menu adheres to consumerist nature of magazines

• After clicking on a section the page is filled with articles filtered to fit the theme of the section
• Stories subhead by categories they fall under e.g in entertainment section Pride, Sports, Famous people
• On the left is a mixture of the latest articles from PAPER regardless of what section is clicked to intrigue audience to look into different types of articles

Online Textual Analysis 1 : Dazed Magazine

 

DAZED Magazine

• Brand identity reinforced 
• House style established with consistent use of the same font
• Menu link on the top left instead of a navigation bar at the top

• Masthead at the top of every page reinforcing brand identity
• Colour palette creates a house style, same grip from the pop up
• Subscription service - listing benefits reflects consumerist nature of magazines
• Subscription refers to print copies, open calls, newsletters - example of cross technological convergence

• Navigation column lists the different sections and perspectives of info DAZED offers to attract the customers interested in certain things.
• Icons of social media platforms with links to the social media - example of cross media convergence 
• Section labelled "contact" allows the audience to give feedback to DAZED - keeps audience active through

• Heading "Latest" connotes fresh news keeping the audience updating fulfilling need to be current 
• Sections of interest indicated underneath pictures of articles to inform audience what genre it falls under e.g Fashion, Politics, Music, Film & TV
• Pop up to subscribe to the mailing list - cross media convergence

Textual Analysis: Glamour - Selfcare

 

Typography: -Sans serif Masthead, typical of mainstream magazines, adheres to the brand identity of Glamour and its house style -Bold 'digital UK issue' to easily stand out as a form of brand identity -Cursive typography to depict "Jesy" to provide a sense of authenticity as it resembles a signiture. -Serif font for " Layout: -Celebrity in the centre of the page with cover lines surrounding them about articles inside -less cover lines about other featuring articles to highlight the focus on cover star's story, reflects how mental health is often overlooked by other factors in life -Typical feature of masthead and date at the top of the page Language and images: -high key lighting- typical of the conglomerate of Glamour, professionalism -Cover star wearing makeup, typical convention reflecting the brand and meaning of the word Glamour -open body language reflects how open cover star is about her story -direct mode of address creates sense of intimacy and vulnerability - "self care" in white has a softer tone against black "the" and "issue" reflecting the nature of delicay with self care.

Idea Moodpboard 3 : Selfcare