Radio Show: Research and planning

I decided to record a radio show sponsored by my magazine brand which was about educating the listeners on their favourite artist's career and journey as musicians. This is desirable to the magazine's target audience as aspirers as it features a famous musician with a lot of status and an inspiring story - coming from a life of poverty which links to my strapline - Inspiring the youth with the latest and the best! I decided to do this to add cross-media convergence as the Radio station is sponsored by my magazine.

I chose Michael Jackson who's an iconic artist known as the "King of Pop" and popular amongst Gen Z decades later. My target audience are avid social media users including TikTok, and heaven can wait was a challenge in 2022, and the sound went viral which is why I decided heaven can wait should be featured in my radio show. Due to this viral trend I chose Michael Jackson to be the subject of this Radio show.

Recording process:

This was my setup to record my radio show. I had a mic, a control desk and 4 screens connected the PC.

I wrote a script for my show with the speech paragraphs and songs to separate the speech.

I used Audacity the application to record my show.

I used Spotify on one of the screens to queue my music.

This was the desk I was working with to record my show with all these controls for transitioning.

I used the MC fader control to raise the mic's volume while recording over the music.

I used the PC control to raise the music's volume

 

I used the controls to fade in and out of the music in between the speech in my script.

I used the SPK control to raise and lower the playback volume to hear the music while my headphones weren't on and I used the HP control to adjust the volume in my headphones while I was talking.

Editing:

I saved my recording to audacity and unedited as an mp3 file

I edited my audio by selecting and deleting awkward silences and gaps in my speech by using the cut tool. Some parts of audio I didn't like the sound of like saying "Now playing", so I fixed it by copying and pasting a "now playing" that I prteffered from earlier in my show.

I saved my audacity file as a MP3 file and linked my Radio show recording file to the Listen Now icon on my website for cross media convergence.

I customised the boarder of my Listen now icon by manipulating the opacity and the colours to match the red in the picture next to my description and the "Sponsored by POISE" text.

Finished product:

photoshoot 13

 Object: Skincare products

Photoshoot 11

 

Model: Anesu Munemo

Wardrobe: Gymshark grey gym set

Makeup: Natural face

This is not my cover star but I did this photoshoot to test out the shots I need to be complimentary to a magazine set up, now I know what to do in my next shoot with my cover star Dolita Shaw.

Photoshoot 12

 Model: Dolita Shaw

Wardrobe: Grey tank top, blue shorts

Makeup: No makeup look, soap brows

This is for my second cover however I may need to reshoot with better lighting depending on how my cover comes out once edited

Content page - The Articles

 

Website development & analysis

I changed the masthead and tagline font to my print masthead's font for a sense of identity and to establish a house style fulfilling my statement of intent

 

I changed the tagline from all caps like my print cover as I thought it looked better written like this. I also added m first cover star to my homepage which my audience would be interested in reading about online.

 

Articles here.

I added a section introducing the creative team behind the magazine to interact with the audience with a sense of intimacy. This also meets the brief as numerous social groups are represented: Black woman, White woman, Asian woman and a Black woman. I've also used the Masthead's font for the title and the staff's names.

 

 I added an image of a collage of outfits with a call to action telling the audience to send in their Wireless festival outfits for a chance to feature in the "Drip of the week" post. This links to the Contents page's editors letter telling people to post their pictures with the poise hashtag to feature in the post. This demonstrates cross media convergence.

 

This fulfils my statement of intent of a call to action for the audience to create their own content.

I added my editors letter onto the About section on my menu to introduce my brand.

I added 4 sections to my menu bar to separate the different supplements of my magazine being a lifestyle magazine fulfilling.

My menu bar fulfils my statement of intent as stated below in the media language section:

I changed the sign up sentence to:

This informal address uses the slang term "tea" which fulfils my statement of intent stating;

Articles:

The articles on my homepagereflect the different supplements of my magazine with articles on 

SKINCARE:

NHS website

I've added an article on skincare products for Acne which resonates with the target audience as teens and young adults who most likely struggle with acne according to the NHS's research

POLITICS:

News article:

I've added an article appealing to my target audience who would be conscious of major political events like Macron's hijab ban due to viral news on apps like twitter and Snapchat.

FASHION:

Fashion Article:

This brand is very popular amongst the target demographic, and grew in popularity rapidly from 2020 to date, from the district streetwear style to the way the clothes are bought through drops and the password is posted on twitter or emailed to loyal buyers and sells out in seconds. There has been a huge buzz around this brand as they're different especially concerning their marketing.

This article on the brand owner and entrepreneur's journey to where he is appeals to the aspirer audience and matches my magazine's tagline: "Inspiring the youth with the latest and the best"

HEALTH

BCN website

There has been an increase in Breast cancer diagnosis's amongst young women so this article interests my target audience. There has also been an increase subsiquesntly of depictions of symptoms to educate women including young women who are often not as conscious of breast cancer until they get older.

I added a welcome section describing the supplements of the magazine and a call to action saying "Check out our latest editions" to create cross media convergence.