TikTok Editing

For my 30 second visual audio I decided to make a tiktok as it's a great way to engage with my target audience 16-25 year old aspirational audiences as avid social media fans. 

Finished TikTok link: https://vm.tiktok.com/ZMF9jvRQP/

I recorded a outfit planning video to create a video with transitions by recording and stopping then recording again with a new piece of clothing on. 

I made the transitions by editing the clips cropping out all the extra recordings so they would transition smoothly. I also added clips from Wireless festival which matches the theme of the Poise Outfit Generator for Wireless Festival.

I added a song over the audio to add some character. The song I chose was Kilometre by Burna Boy a mainstream artist popular amongst the target audience.

I turned down the added audio so that I could record a VoiceOver on top that could be heard.

I recorded a VoiceOver posing as the stylist talking about the Outfit Generator described in my article as this fictional stylist is being creating the outfits in collaboration with Poise

In the article the outfits are sponsored by Pretty Little Thing, I've added captions for the clothing items including the PLT clothes. I've also added the prices because it attracts an aspirational audience as although they want to dress trendy and cool they'd be attracted to an affordable brand like PLT.

I selected a flattering cover to show up on the main page that invites the audience looking at the TikTok page to click on the video and watch it 

I added a caption on my TikTok with #PoiseFestival which which is a hashtag the audience is encouraged to use for TikTok.